iOS and Android now allows
external purchase links
More than a buy button
— everything you need to monetize smarter
One-tap purchasing flow
Enable pre-authorized web shop players to purchase specific items directly from in-game using autofill and one-tap—just like Apple Pay and Google Pay.
Instant payments with Apple Pay
Ensure a familiar and seamless payment experience with Apple Pay through a simplified one-click flow that maximizes conversion rates.
Safe and secure transactions
Achieve 99.99% fraud prevention with the SForest ML-powered anti-fraud system, while enabling compliant purchases through built-in parental control tools.
Sync your entire game catalog
Align web-based promotions with in-game events, seasonal content, and player-achieved milestones to maximize relevancy and impact of the offers provided to players.
Adoption through value
Drive adoption by offering additional value and exclusive content to incentivize games to choose external payments — instead of competing on price.
Loyalty and player rewards
Boost retention and engagement with loyalty programs and personalized reward options tied to player behavior within the game experience, whether in-app or online.
Drive direct revenue with Buy Button
Documentation
Dig deeper into Buy Button with detailed how-to guides and feature updates.
Talk to an expert
Ready to maximize revenue opportunities? Reach out to our experts and learn how to earn more and spend less.